Introduction to Business Planning

purpose of this paper is to familiarize you with the commonalities among typical business plan models.
Research a minimum of FIVE typical business plan models.
In a paper of 1,000-1,500-words:
1 Compare and contrast these typical business plan models.
2 Describe the strengths and limitations of these models.
3 Compare these models to the business plan models in either Microsoft Project or Apple Merlin (Link for Apple Merlin:
4 Select the model that you believe would work best for an Electronic Medical Records Business Plan; explain your rationale for this selection.
Research should be from scholarly, peer-reviewed sources.
Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.


Introduction to business planning and background 10.0 % (The background information included is comprehensive, relevant and interesting, and provides specific information to assist the audience to understand the topic’s importance in a manner that is fresh and engaging.)

Compare and contrast a minimum of four typical business plans. 40.0% (More than four business plans are comprehensively compared and contrasted. Strengths and weaknesses are presented with numerous supporting details. Comparisons and contrasts are insightful. Thoughtfully analyzes and evaluates the strengths and weaknesses. Demonstrates a deep understanding of various business plan models by supporting ideas with details and examples. All of the required assignment content is present. Major points are exceptionally clear and thoroughly addressed. Significant and best possible support is evident, relevant, and convincing.)

Organization & effectiveness & Sources 20.0% (Sources are academic, comprehensive, current, and relevant. Quoted material and paraphrasing expertly support, extend, and inform ideas but do not substitute for the writer’s own idea development. Sources are well evaluated to support major points.)
Thesis Development and Purpose 10.0% (Thesis and/or main claim are comprehensive. The essence of the paper is contained within the thesis. Thesis statement makes the purpose of the paper clear.)
Format & Mechanics of Writing (includes spelling, punctuation, grammar, language use 10.0% (Writer is clearly in command of standard, written, academic English.)
Research Citations (In-text citations for paraphrasing and direct quotes, and reference page listing and formatting, as appropriate to assignment and style 5.0% (In-text citations and a reference page are complete and correct. The documentation of cited sources is free of error.)