Case Study 2 Fast Food Competition

Choose a fast-food company (choices could include McDonald’s, Burger King, Wendy’s, Taco Bell, or others). Play the role of the Chief Marketing Officer. What Changes would you recommend and why?
Your paper should have the following subject headers:

Introduction
Fast Food Competition
Include here who is doing the best job of being a contemporary offering – include a table for comparison:
Criteria of Comparison Brand Chosen Competitor # 1 Competitor # 2
Product Offerings
Price Ranges
Distribution – how many stores in the U.S.?
Promotion
Disruptive Idea They Have Launched

What is Important to Today’s Fast Food Customers
Brand Chosen’s Biggest Concerns
Recommendation for Changes to Brand
Marketing Approach
If you had $100 million Marketing Budget for 2017 – how would you spend it
Christian Bible Integration
Conclusion
Write-up should include Marketing theory
Use the template for your cases.
Each paper must be in current APA format and include at least 4 scholarly references in addition to 1 Journal of Marketing and the Bible.

Economics

 

Economics
Research and discuss how economic fluctuations affect the sale of the iPhone 6 plus.

Identify the four causes of unemployment and state whether or not any of the causes of unemployment affect the market of the iPhone 6 plus.

Describe how unexpected inflation in the United States would affect the sale of the iPhone 6 plus.

Essay #1: Inductive Reasoning & Literary Analysis

Background: The theme of the first unit is “Fractured Communities.” In all of the stories and poems we will read in preparation for the first essay,

some aspect of the social order has broken down. Communities are at war with themselves; they become the agents of terrible violence; authorities

within communities become warped and oppressive; individuals are alienated from their own communities or dissatisfied with their roles within them.

Today, authoritarian regimes are gaining power throughout the world, our own society is violently fragmented, and social scientists have identified

a growing “epidemic of loneliness.” We need to think seriously about our own relationships to our communities. The stories and poems in this unit

will give us the opportunity to do so with more depth and nuance than our current media environment typically allows.

Main task: Write a 4-6 page (1200 words minimum) essay about a single story or poem from Unit One that answers the following question: What general

claim does the story make about fractured communities? Use inductive reasoning and analysis to identify what a specific story or poem suggests about

this general social phenomenon. In other words, what does the fictional text teach us about our own fractured communities in the real world?

Focus questions: Here are some more specific questions to help you narrow your focus. You can choose one of these, alter one to better meet your

needs, or come up with your own. You’re trying to figure out how the text answers one of these questions. You will use inductive reasoning to figure

out how the story or poem answers one of these questions indirectly.
1. What forces cause divisions within a community?
2. Why do communities exclude, abuse, or subjugate certain individuals?
3. What strategies do authorities within communities use to subjugate certain groups or individuals?
4. How do individuals cope with the experience of alienation, exclusion, or oppression from their communities?
5. What causes individuals to feel alienated from their own communities or dissatisfied with their roles within them?
6. What motivates people to conform to their communities when to do so is in conflict with basic human decency?
7. How does one of the following aspects of American society contribute to the fracturing of communities? — a) class, b) racism, c) materialism

To prepare: I have designed the daily reading responses in such a way that you should be able to use them as a starting point for the essay. You can

begin to develop ideas for your essay by developing the ideas in your reading responses. Similarly, all of our class discussions have been geared

toward uncovering answers to the above questions, so I recommend returning to your class notes for essay ideas as well. Finally, be sure to invest

time and effort in the writing-process assignments.

Don’t just summarize or describe the text—ANALYZE and INTERPRET: The most common mistake we make when we’re starting out with literary

interpretation is to provide detailed summaries or descriptions of the text. Figuring out the motives of the characters, coming to an understanding

of what’s really happening in the plot: these are important first steps. Your ultimate goal, however, is to figure out what claims are embedded in

the story about the world beyond the story itself. Figure out how a specific story is representing some more general truth about our own human,

social experiences.

• *A “descriptive” thesis (avoid): In Shirley Jackson’s The Lottery, the villagers reveal that they are willing to sacrifice the rights and

lives of individuals in order to uphold their communal traditions and protect the well-being of the community. Moreover, they are willing to offer

themselves up for this sacrifice, such is the extent of their investment in the community.

• *An analytical, interpretive thesis (Note how this offers a response to Focus Question #2): Through its depiction of a stoning ritual,

Shirley Jackson’s The Lottery reveals the way in which societies require a designated outsider in order to maintain group cohesion. Jackson’s

parable reveals that communities exclude, or, in extreme cases, exterminate some segment of the population in order to achieve a false sense of

unity.

Notice how the first example is insightful, but only refers to what is going on in the story itself. In the second example, there is a clear

connection between the story itself and the more general truth or idea it points toward.

 

Essay Requirements: The requirements listed below will be the grading rubric for the essay. This is what you need to accomplish in order to write a

successful essay and receive a strong grade.

• 1) Strong critical thinking and persuasive use of evidence. Using inductive reasoning and analysis, link a close examination of the

specifics of the text itself with the text’s message or more general meaning. Support the broader claim of your thesis through a strong close

reading of the text. Interpret quotations in each proof paragraph to support the thesis. All general claims about the theme should clearly emerge

from your analysis of the text.

• 2) An introduction that adequately prepares the reader for the argument and does some, if not all, of the following: Introduces the text,

establishes the theme you’ll be exploring, defines key terms.

• 3) A thesis statement that is arguable and focused, answering the central question of the prompt, and previewing the rest of the essay. The

thesis must make an interpretive claim about what the texts says about the theme.

• 4) Supporting proof paragraphs that are well-developed and focused, using PIE structure. Each paragraph should begin with a topic sentence

that supports the thesis and makes an assertion about the text (POINT). Each proof paragraph should then provide evidence from the text supporting

the claim in the topic sentence (INFORMATION). Each proof paragraph should then conclude with analysis, explaining why and how the evidence proves

the claim (EXPLANATION).

• 5) A refutation that introduces another plausible interpretation of the text and demonstrates how this interpretation is less valid than

your own.

• 6) A conclusion paragraph that restates your position and also address the wider implications of your analysis. How could the meaning of the

text be applied to an understanding of contemporary issues?

• 7) Well-integrated quotations.

• 8) Language that is clear, grammatically correct, and appropriate to academic discourse.

• 9) Originality, creativity, thoughtfulness.

• 10) MLA style in-text citations and a Works Cited page.

Essay Formatting Guidelines for College Papers (MLA Style)

General Guidelines
o Type your paper on a computer and print it out on standard, white 8.5 x 11-inch paper,
o Double-space the text of your paper, and use a legible font like Times Roman. The font size should be 12 pt.
o Leave only one space after periods or other punctuation marks.
o Set the margins of your document to 1 inch on all sides. Indent the first line of a paragraph one half-inch (five spaces or press tab once)

from the left margin.
o Create a header that numbers all pages consecutively in the upper right-hand corner, one-half inch from the top and flush with the right

margin.
o Use either italics or underlining throughout your essay for the titles of longer works. Use quotation marks around shorter works, like

essays or articles.

Formatting the First Page of Your Essay
o Do not make a title page for your paper unless specifically requested.
o In the upper left-hand corner of the first page, list your name, your instructor’s name, the course, and the date. Again, be sure to use

double-spaced text.
o Double space again and center the title. Don’t underline your title or put it in quotation marks. Don’t write the title in all capital

letters. Don’t use bold font or font larger than 12 pt. for the title. Instead, capitalize all of the word in the title except for articles (a, an,

the), coordinating conjunctions (for, and , nor, but, or, yet, so), unless they’re the first word in the title.
o Double space between the title and the first line of the text.

Here is a sample first page of an essay in MLA style:

1

John Doe
Mr. Krasny
English 780
5/15/15
Postwar American Loneliness in the Work of Raymond Carver
The contemporary critical reception to Raymond Carver’s work was by and large sensitive and laudatory, but there was also a subtle undercurrent

of equivocation. Take, for example, the . . .

• For more detailed instructions on MLA paper formatting, please see the OWL at Purdue Website  “MLA Formatting and Style Guide.”

Discussion week one

Pick a specific large organization with which most people are familiar. As best you can, determine what business strategy the organization is

following. What implications does this strategy have for human resource management? What HR practice choices might make the most sense for this

firm. How essential is building a partnership between HR and line managers?

Narrative Criticism Essay Analysis

READ Chapter 9: Narrative Criticism (Attached at end of Instructions)

discuss narrative criticism by focusing on one of the essays in Chapter 9: Narrative Criticism. Note: Do not confuse the essays in the chapter

for the artifacts that the essays analyze.

This an open-ended prompt. Be sure to demonstrate your understanding of narrative criticism and be sure to engage the readings in an

intelligent manner. provide your own critiques. Continue moving away from “looking for the correct answer” and move toward developing your own

voice as a critic.

Cover your bases. Back your claims. Develop your ideas. Don’t make your audience guess. Be clear and specific, rather than vague and abstract.

Chapter 9 Part 1:
https://drive.google.com/open?id=0B8hT4J_q_LoJQUMyYjJFLXV5U0E

Chapter 9 Part 2:
https://drive.google.com/open?id=0B8hT4J_q_LoJSC1JaGNsaUpKajQ

Bureau of Labor

Please respond to the following prompts:
Using the Bureau of Labor Statistics website (https://www.bls.gov/home.htm), describe the Current Population Survey and explain how it

measures the labor force, employment, and unemployment. Describe, using charts if you would like (not required) historical data on:

unemployment rate, labor force participation rate, and the unemployment rate by demographic of your choice (age, gender, sex, educational

attainment, etc), for years 1960, 1980, 2000, 2010, 2016.

For Sources please just use the (https://www.bls.gov/home.htm) website mentioned above.

The King's Company

The King’s Company
When business improves for The King Company, the company plans to build a facility in Detroit, MI. Research and explain the demographic

characteristics of the Detroit labor market. Would the company find the diversity and the skill levels needed to build its technology component?

Discuss. If not, where is the closest location to Detroit you would recommend and why?
References:
U.S. Department of Labor (https://www.dol.gov).
U.S. Census Bureau (http://censtats.census.gov/pub/Profiles.shtml).
Note: These are both national databases. Also check with the state department of labor and other sources for information.
For this SLP assignment bring in at least 2 sources f to help strengthen and validate your discussion.
Make reasonable, cost-effective assumptions in your paper, if needed. State your assumptions in the beginning of your discussion.
Paper length: 3 to 4 pages (not counting the cover and reference pages).

Gas Laws in Action

 

Given your expertise in gas laws, your relatives have come to you for help. Your aunt, who is an auto mechanic, has asked you to create a tri-fold

pamphlet that she can display in her shop to help explain to customers how a 4-stroke engine works. Your uncle, who is a respiratory therapist, has

asked you to create a 3-minute video or slideshow presentation that can run on the hospital waiting room’s closed-circuit TV, and can explain how the

gas laws apply to the act of breathing. You only have time to help one of your relatives.
Whichever assignment you choose, be sure to include the following:
describe the changes that occur in each step of the process in terms of the pressure, volume, temperature, and moles of gas present
for each step, identify which variables are constant, and which are changing
name the gas law or gas laws that apply to the process
create and solve a sample calculation using realistic values of pressure, temperature, amount of gas, and volume

If you have another relative with a different gas law problem, but who has requested similar help, feel free to use that example instead. Be sure you

identify the appropriate audience for your project or presentation. Also, run your choice by your instructor for approval before moving forward.
Submit your assignment to the Assignment: Gas Laws in Action link for grading. To see how the assignment will be graded, view the grading rubric.

 

Self-reflexivity exercise

Description from Course Syllabus

Students will provide a one page (max) critical self-reflection using Clare (2003) to consider their own subject position. Grading will be

based on the student’s ability to demonstrate that they are able to ‘dig deep’ and reflect on their own spaces of privilege and oppression and

how this informs their anti-oppressive social work practice.

Clare (2009) encourages us to ‘dig deep’ to explore our stories of oppression and privilege. Reflecting on your time at Ryerson University,

briefly discuss and reflect upon what you have come to learn about your privileges and oppressions? Given these knowledges, how might this

inform your reflective process throughout this course?

Details:
Using the Clare (2003) article reflect on your own subject position. Provide a brief reflection on your own areas of privilege AND oppression.

As you have continued your studies in the School of Social Work provide a brief that have you come to understand about those spaces of

privilege and oppression and, finally, how does this self-knowledge inform your identity and understanding of AOP social work.

Submitting Assignment:
A hard copy of the assignment must be submitted in class to the instructor or through D2L as requested by an instructor.

Due Date:
The assignment is due at the beginning of class in Week 3 of the course.

Value of Assignment: 10% of the final grade.