Your working title is: Haier Home Appliance Marketing Strategy in United States
Please write based on my proposal and follow the structure.
The production of a piece of original work based on independent research is an essential part of study at Masters level. For the award of a Master’s degree, candidates must present a Dissertation/Independent Business Analysis Project
within their Master’s field of study which demonstrates a range of intellectual and practical skills in carrying out evidence based research project. This will normally be within a business and management context and will include identifying the implications of the findings.
The work should follow the prescribed format as advised by the supervisor and the module material held on WOLF,(which will also be covered in the taught module content). The dissertation will be between 12,000 and 15,000 words in length and should include the following sections:
INTRODUCTION AND/OR THEORETICAL BACKGROUND
CONCEPTUAL ANALYSIS & LITERATURE REVIEW
RESULTS, ANALYSIS AND DISCUSSION
CONCLUSIONS, IMPLICATIONS AND RECOMMENDATIONS
N.B. Candidates will receive further guidance from their supervisors as the
content may vary depending upon the subject/topic area investigated