This is a group report. I have to do some sections for the aviation industry analysis for the report. The sections need to be analysed briefly and carefully.This is not a research paper, it should be as a report style. The sections you should examine are;
AUGMENT WITH TREND DATA
>key company profitability
tables for market share,market volume
profitability percentages(give figures)
developing economies,market value,revenue
>sales volumes
use figures,charts or graphs
>numbers of competitors
use porter’s five forces
emission charges
specify what are the barriers(decision risks,limitations)
join some operations(loyalty cards)
strategic planning
>comparison of product features
compare 2 short haul companies (e.g. EasyJet Limited service)
compare 2 long haul companies(e.g. BA FULL service)
CREATE A DIAGRAM for comparisons.
>pricing strategies
This sources can be helpful,Marketing a Global perspective, Essentials of marketing(Jim Blythe)
>key market segments
create own charts for segmentation.
compare airport statistics.
all this sections requires diagrams or charts to clarify the industry analysis.
Please do all the research and writing according to my instructions.
IMPORTANT! charts and diagrams shouldn’t be copy and paste from internet.
