Market domain overview.

Using the MBA 515 Library Research Guide and other resources, create an overview of your selected market domain that identifies and

examines factors and the
impact that the factors have on your selected domain. Analyze the factors that contributed to the obsolescence or dissolution of notable

companies in your
selected market domain in the recent past. Make sure to discuss both inhibiting and enabling factors in your analysis. Assess the impact of

the factors you
analyzed on opportunities for change and innovation in the business environment of your selected market domain. For example, if you chose

the transportation
industry and focused on ground transportation, you would discuss the development of the rail or interstate highway systems, the concept of

intermodal
transportation, deregulation, environment laws, and so forth. You will describe the impact on the marketplace of these new developments and

leadership’s
response.
Specifically, the following critical elements must be addressed:
A. Factors: Analyze the factors that contributed to the obsolescence or dissolution of notable companies in your selected market domain in

the recent past.
Make sure to discuss both inhibiting and enabling factors in your analysis.
B. Impact of Factors: Assess the impact of the factors you analyzed on opportunities for change and innovation in the business environment

of your
selected market domain.
Rubric
Guidelines for Submission: Your paper must be submitted as an 8- to 10-page APA-style Word document with double spacing, not counting the

cover page and
reference page. It must be in 12-point Times New Roman font, with one-inch margins and at least three authoritative sources cited in APA

format.
Critical Elements Exemplary (100%) Proficient (90%) Needs Improvement (70%) Not Evident (0%) Value
Identification of
Factors
Meets “Proficient” criteria, and
analysis demonstrates keen
insight into factors driving
change or innovation in
business environment
Accurately analyzes factors that
contributed to obsolescence or
dissolution of notable
companies in selected market
domain in recent past,
discussing both inhibiting and
enabling factors
Analyzes factors that
contributed to obsolescence or
dissolution of notable
companies in selected market
domain in recent past, but
discussion does not include
both inhibiting and enabling
factors, or response has gaps in
accuracy or detail
Does not analyze factors that
contributed to obsolescence or
dissolution of notable
companies in selected market
domain in recent past
40
Impact of Factors Meets “Proficient” criteria, and
assessment demonstrates keen
insight into factors driving
change or innovation in
business environment
Comprehensively assesses
impact of factors on
opportunities for change and
innovation in business
environment of market domain
Assesses impact of factors on
opportunities for change and
innovation in business
environment of market domain,
but assessment is cursory or
inaccurate
Does not assess impact of
identified factors on
opportunities for change and
innovation in business
environment of market domain
40Articulation of
Response
Submission is free of errors
related to citations, grammar,
spelling, syntax, and
organization and is presented in
a professional and easy-to-read
format
Submission has no major errors
related to citations, grammar,
spelling, syntax, or organization
Submission has major errors
related to citations, grammar,
spelling, syntax, or organization
that negatively impact
readability and articulation of
main ideas
Submission has critical errors
related to citations, grammar,
spelling, syntax, or organization
that prevent understanding of
ideas
20
Total 100%

WE ACCEPT