Italy -BUSINESS BRIEF OUTLINED PER SPECIFIC INSTRUCTIONS
RESEARCH The COUNTRY (ITALY) & IT’S THREE CIRCLES: verbal, nonverbal, and cultural elements.
THIS is a research project in the form of a Business Brief. The following provides you the details on how to complete: (FOLLOWED BY AN EXAMPLE WHICH USED
MEXICO AS THE COUNTRY)
Complete the Brief and all of its sections.
BUSINESS BRIEF
Country of Business:________________________
Ethnic Population of Country:____________________
Verbal Characteristics to consider in a business interaction:
Language/s spoken and written:____________________
Nonverbal characteristics to consider in a business interaction:
* Time usage:
_______________________________________________________________
* Eye contact:
_______________________________________________________________
* Space usage:
_______________________________________________________________
* Use of touch:
_______________________________________________________________
* Clothing:
_______________________________________________________________
Cultural Variables to consider(religion, history, masculine/feminine characteristics, collective/individual families, modesty, etc.):
______________________________________________________________________
______________________________________________________________________
~~~~~~~~~~~~~~~~~~~
Format:
* Outline format. NOT AN ESSAY. Full sentence outline required. Only one sentence per idea. If it is more than one sentence, it is an essay. So, be
careful.
*LABEL EACH SECTION as shown above.
For example: (this information is not accurate, just an example):
I. Country of Business: Mexico
II. Ethnic Population of Country: Aztec Indians; Mestizo, etc. (%’s)
III. Verbal Language Spoken in Mexico
A. Spanish and English are the two major languages spoken in Mexico.
B. 92% speak Spanish; 66% speak English.
C. The northeast part of the country speak….etc.
(Hernandez, 2010).
IV. Nonverbal Characteristics of the Mexican culture.
A. Time usage:
1. provide several examples
**provide several points under all of the nonverbals listed on the Business Brief.
(Jones, 2015).
V. Cultural Variables
A. Hofstede’s dimensions (decide what variables they are and provide one example for each)
e.g. 1. Mexico is highly masculine, with most power centralized. (example)
2. Mexico is a strong collective culture.(example)
(Hall, 2000).
C. Religion:
1. The Mexicans are strong Roman Catholicism (%), etc.
(Wizner, 2006).
*Cite your sources, such as the text book (9th Edition COMMUNICATION Between Cultures by Larry A. Samovar, Richard E. Porter, Edwin R. McDaniel & Carolyn
S. Roy) internet research, etc. in the body of the outline. Each section should be well cited. Use MLA format. Wikipedia unacceptable source.
*Include a Bibliography at end of outline. You may add pictures if you’d like.
Hint: try travel books. They have a tendency to include the “Do’s and Don’ts” of a country. Also try Culture Grams. Lots of communication tips. (I clicked
on 5 sources, but per the instructions above there is no limit…so whatever sources, just please cite them accordingly.)
