These information below should be about iphone product in UAE market by focusing in consumer market:
1-SWOT Analysis: foundation of market stratagy.
SWOT
Write a few sentences detailing the most important issues (this should be about SWOT for apple brand and for iphone more specific.
2-Distribution strategy product in UAE market
What is the degree of market exposure required?
Explain the distribution channel (channel members, type/number of wholesalers and retailers, how are marketing functions shared,
coordination needed in channel…) (please give an example like Apple store in Mall Of the Emirates, SharafDG, only in UAE)
