Expanding MNC part 2
Order Instructions:
Imagine that you are a senior business manager in a U.S.-based MNC. Your boss has accepted your recommendation to expand the MNC into the country you selected in Assignment 1. Your boss has now asked you to formulate an entry and implementation strategy for expansion. Write a 5-7 page paper in which you:
Describe an organizational culture for your fictional MNC that would ease entry into the given market.
Prepare an environmental scanning analysis for the new market as illustrated in Figure 8-3.
Determine the entry strategy, ownership structure, and organizational structure for your fictional MNC that would ease entry into the given market. Justify your selections.
Create a political risk assessment for the given country.
Design an implementation strategy for expansion based on the above analyses and justify your recommendation.
Your assignment must follow these formatting requirements:
Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length.
The specific course learning outcomes associated with this assignment are:
Explain the major considerations for effective communication and decision making in an international environment.
Formulate competitive market entry strategies and organizational structures to operate in foreign markets.
Use technology and information resources to research issues in global management.
Write clearly and concisely about global management using proper writing mechanics.
