Business Studies

Respond to the following scenario with your thoughts, ideas, and comments. Be substantive and clear, and use research to reinforce your ideas.

Apix is considering coffee packaging as an additional diversification to its product line. Here’s information regarding the coffee packaging project:
•Initial investment outlay of $40 million, consisting of $35 million for equipment and $5 million for net working capital (NWC) (plastic substrate and ink inventory); NWC recoverable in terminal year
•Project and equipment life: 5 years
•Sales: $27 million per year for five years
•Assume gross margin of 50% (exclusive of depreciation)
•Depreciation: Straight-line for tax purposes
•Selling, general, and administrative expenses: 10% of sales
•Tax rate: 35%

Assume a WACC of 10%.

Should the coffee packaging project be accepted? Why or why not? Compute the project’s IRR and NPV.

In addition, answer the following questions:
•Do you believe that there was sufficient financial information to make a solid decision on what to do?
•Was there further financial information that you required that was not provided to you?
•What financial figure do you believe was the determinant to your decision and why?
•How would you be able to apply this particular financial information to other situations?
•Discuss risk methodologies used in capital budgeting.

Please submit your assignment

For assistance with your assignment, please use your text, Web resources, and all course materials.

Management

The case write-up should be no more than ten pages (double-spaced, 12-point Arial font) in length, with a maximum of seven exhibits.
Two case reports on Qatar Telecom and ABB’s Hydropower Sustainability Dilemma
The student should write the case assignment from the perspective of the main character in the case whose business issue requires a solution or the perspective of a consultant advising on the next steps for the company.
The case assignment should include the following:
· Identify the main character in the case and their strategic business issue(s) or how to compete internationally

· Summarize the key case “question(s)” from the perspective of the main character, asking the question “what needs to be done now, soon, this year, in 3 years, in 10 years to successfully grow in a new market(s)”?

· Major institutional and resource-based opportunities & constraints in the home and new country markets as they affect strategic competitiveness

· Using the text, course tools, and supplementary tools and information, conduct an analysis of the firm, its current and future geographic scope, competitors, market, products, finances, people, operations, innovativeness, culture, and other business areas, to determine the root causes of the case issue(s) and/or identify potential globalizing factors and their firm impacts

· Go beyond the case facts in theorizing what the industry might look like once the geographic “footprint” has expanded, where the internationalization will/may occur, what the firm will be like in 2030 and 2050, and what the organization can do to stay relevant in diverse markets, grow through new global initiative and customers; ask what this company is doing/can do to become sustainable, how create uncontested market space, develop wealth for stakeholders, and enhance profitability/other objective measurements, and how such strategic goals are homogeneous or not across the firm’s global operations

Propose a solution(s) to the business problem(s) and/or assessment of the firm international competitiveness, as the case circumstances require. Create a detailed plan of action for the character/company to execute in order to solve their problem, enhance their competitiveness, and “win in the globalized/globalizing marketplace”, including the 5 W’s of how to execute on the plan

Suggested questions to analyze:

Case: Qatar Telecom (concepts covered in Chapter 16 on Textbook)

Describe the Financial Services industry in Qatar?
In the Qtel-Wataniya transaction, how were minority shareholders treated?
What changes are necessary to KSE’s corporate governance standards? To those at Wataniya? To the Kuwaiti institutions?
Review the OECD’s corporate governance standards (in an attachment here) and analyze the key corporate governance standards, as well as barriers to effective implementations.
Case: ABB’s Hydropower Sustainability Dilemma (concepts covered in Chapter 17 on Textbook)

How did ABB’s sustainability strategy evolve?
What are the sustainability-related trade-offs in a dam project?
What are the potential reputational risks associated with the NT2 project and the International Rivers letter?
Has Roscoe what would you do as of April 2010?
Do you suggest changing ABB sustainability criteria and/or objectives if so, how and why?

Week 2 Research Assignment- Philippines

This week should be a continuation of week 1. Now that you have selected a country and know basic socio-demographic and socio-economic information about it, during week 2, you need to relate it to this week’s material. In particular, we will use the United States – the world’s largest economy – as the comparative. You compare your country to the United States on each of the economic variables listed below.

1. GDP and GDP Per Capita: compare these values for your country with those for the United States, keep the year used as close as possible (the same year is preferred, if available), be specific about the currency in which the numbers are expressed – you should be able to obtain all values in US Dollars. If the values are in Purchasing Power Parity (PPP), do note that – most likely they will be in PPP.
2. Using the data you collected for question 1, compare the standard of living of your country to that of the United States (remember that by definition, GDP Per Capita is the universal measure of standard of living, but you may also include other variables if you wish).
3. What is the most recent inflation rate and does it compare to the inflation rate for the same year in the United States?
4. What is the most recent rate of growth of the country and how does it compare to the economic growth rate for the same year in the United States?
5 What explains the recent economic growth, or lack of growth in your country?
Each week your post must be in a report format, not in a Q&A format. So remember to use paragraphs and a report structure to your post.
—————————
1) Your research paper this week should be between 250 and 350 words. Shorter submissions will be penalized. Longer posts are acceptable only if the extra words add substance to your report. At the bottom of your post, you should include a word count (how many words are in your post).
2) Structure your paper as a report. Do use multiple paragraphs. Do NOT attach your report, instead type it into the text box on the research assignment board.
3) You must cite all the information used in your report and include the sources in your reference listing. Use APA format for citations and references – see the APA Powerpoints linked below.
4) Remember: you should not “copy and paste” information. Plagiarism is penalized with a zero in the assignment the first time, and a zero in the course the second time. Use your own words and quote only facts or numbers.
5) Remember to include citations to your sources in the body of your post and to provide the references at the end of your post. Where possible, please make the links to any web information clickable links. Remember the references and links must be to the article you used, not just to the web site. Be sure to include the full URL, otherwise your link will not be clickable.
6) If you choose a country already selected by a classmate, it is perfectly fine, but you cannot plagiarize your classmate’s work. That would get you an automatic zero in the assignment.
—————————
Wikipedia
http://en.wikipedia.org/wiki/List_of_sovereign_states

CIA World Factbook
https://www.cia.gov/library/publications/the-world-factbook/

World Bank
http://data.worldbank.org/country

Your submission this week must be at least 250 words long, in order to receive full credit.
The detailed instructions are posted above. Remember you can not change countries once you have selected one. Citations and references are required and they must be in APA style (Apa.pptx).
Please post your work as you would a Discussion post, and not as an attachment. If you attach the assignment, it may not be accepted.
Note: You can edit your posts through the end of the week.

 

Name of Book Principles of Economics, 8th edition by N. Gregory Mankiw, Cengage Southwestern; ISBN: 9781305585126

biological difference and whether the concept of race has any scientific validity

 

Explore the question of biological difference and whether the concept of race has any scientific validity. Utilize the following resources.

Resources:
Race: Are We So Different? A Project of the American Anthropological Association http://www.understandingrace.org/home.html
American Anthropological Association Statement on “Race” http://www.americananthro.org/ConnectWithAAA/Content.aspx?ItemNumber=2583

Optional: Race & Genetics FAQ
Optional: The Status of the Race Concept in American Anthropology
Optional: in The Matrix Reader, read Essay 40: “Excerpts From Race and Ethnic Relations: American and Global Perspectives” by Martin Marger.

Digital Marketing plan for a Fortune 500 company

Create a 2016 Digital Marketing Plan for a Fortune 500 company. You have $1 million in advertising dollars to allocate between paid search

marketing, affiliate program(s), banner ads, and email campaigns. Your campaign will run from 6/1/16 to 6/30/16 across the channels you choose.
The Process:
Select one company from Fortune magazine’s “World’s Most Admired Companies”. (see link below) (*You may select a different company with approval.)

Determine what the overall strategy for the company would be: brand awareness, direct response or lead generation.
Describe how you would allocate the money and why. Your choices should be based on measurable attributes and calculations. Do not just allocate

money to a channel for no reason. I’ve included cost information for each channel below. You’ll have to estimate orders (for DR companies) and or

“actions” for any company that is collecting customer lead information. You’ll need to calculate overall spend by channel for brand awareness

clients. Be sure to spend the full media budget in the best way possible based on the company’s needs and the goals of the strategy you select.

You’ll need to calculate cost for each channel in order to determine how the money is being used. A “calculated metrics” table can be found at the

end if you need help with what metrics to calculate.
Identify what the major theme or key message would be for each channel. For example, if you choose Apple, the overall message might be “The

Greenest Computers on Earth”. Describe how you would translate that message to each medium/channel.
EXAMPLES:
Display: Banner ads would display a computer with green grass growing around it.
Email: Subject Line: Buy the greenest computer on earth. Inside the email you would see “Buy Now” links with a “grass” background.
Search Keywords: green computer, green computers, apple computer, green apple computer, etc.
Affiliate: Launch onto computer review websites such as engadget.com.
Do not take the above to be complete examples. Your answers should be much more thought out and complete. Use real world examples as inspiration.

Be as creative as you can.
Plan the “flight dates” for each channel. You decide when and for how long each channel should run. You may choose to do two email blasts during

the four weeks, have banner ads live for all four weeks and run a paid search campaign for the middle two weeks. Provide the dates and the reason

you would choose the flight date for each channel.
Fortune’s Most Admired Companies
http://fortune.com/worlds-most-admired-companies/
The Format:
• 4 to 6 pages
• 1 inch margins
• 12 point font (11 point font is ok)
• Double spaced
• Microsoft Word format (preferably) but PDF, MS Works, or Open Office formats are acceptable as well.
Feel free to include any Excel files for supporting information including any metrics, numbers, formulas and calculations.
The Points:
The final paper/project is worth a maximum of 108 points. It will be graded on the completeness of your answer. In other words, did you have a

fully thought out Marketing Plan with examples, calculated metrics and estimated clicks, orders, or other key performance indicators (KPI’s)?
The Channel Costs:
Note: These tables can also be found in the MKT 595 Final Excel file on D2L. All company names are made up.
The following tables show the costs and metrics for three different agencies (aka providers) that will be running and launching your campaigns for

you. If you choose Aquina’s email service, then calculate the costs for using their service based on the tables laid out below.
Any Combination: Be Creative
You may choose Stellaron for Paid Search and Zenix for their affiliate services. Any combination of the below can be used. Note that the cost per

email listed below is for “blocks” so you may choose to send 200,000 emails through Aquina. The cost would be $.09 times 200,000 emails or

$18,000. Also note that the impressions and actions listed below are per week so if you plan on running the channel for all four weeks of the

program, you’ll have to calculate the cost for that time period. You can choose to run a channel for as long or as little as you’d like.

Email
Aquina Stellaron Zenix
Cost/Email $0.09 $0.20 $0.12
Email Blast minimum 100,000 25,000 50,000
CTR 2.0% 6.0% 4.0%
Conversion Rate 1.5% 2.0% 1.5%

Paid Search
Impressions (per week) 1,000,000 1,800,000 2,200,000
Avg Keyword Cost $0.35 $0.20 $0.45
CTR 1.5% 1.3% 3.0%
Conversion Rate 1.5% 1.0% 2.5%

Display/Banner
Impressions (per week) 7,500,000 10,200,000 3,000,000
CPM $20 $5 $15
CTR 0.25% 0.10% 0.50%
Conversion Rate 0.50% 0.25% 0.75%

Affiliate
“Guaranteed” Actions (per week) 1,000 750 1,200
Cost per Action $45 $65 $35

Calculated Metrics
Impressions
Clicks
CTR
Avg CPC
CPM
Cost/Spend
Conversion Rate*
Transactions/Orders/Actions*
ROAS*
Sales/Revenue*
*if applicable

Substance induced psychosis

What is the work-related problem you will be addressing?

Bottom of Form

 

You have not yet completed the activity below.

What is your first reason or major point why your audience should be persuaded by your argument? Can it be supported using the research you’ve conducted so far? Briefly identify the research you will use to support this point.

 

Bottom of Form

 

You have not yet completed the activity below.

What is your second reason or major point why your audience should be persuaded by your argument? Can it be supported using the research you’ve conducted so far? Briefly identify the research you will use to support this point.

 

Bottom of Form

 

You have not yet completed the activity below.

What is your third reason or major point why your audience should be persuaded by your argument? Can it be supported using the research you’ve conducted so far? Briefly identify the research you will use to support this point.

 

Bottom of Form

 

You have not yet completed the activity below.

Now, combine your answers to questions 2-5 to construct a working thesis statement. Your thesis statement should be 1-2 sentences long. Begin by stating the position you will argue, and then go on to list the reasons or major points you will elaborate on in the paper to defend that position

Bottom of Form

Genogram: Hernandez Family

 

Genogram: Hernandez Family
As you have been exploring human behavior and the social environment, you have likely increased your awareness of the many biological, psychological,

and sociological factors that affect individual behavior. Human relationships are complex, and social workers may find it difficult to keep these

important interactions in mind when addressing a client’s needs. Murray Bowen (as cited in Zastrow & Kirst-Ashman, 2016, p. 595) developed the

genogram, a tool to help social workers and other practitioners create a record of family relationships. Once a social worker creates a genogram for a

client, he or she may refer to it when analyzing the client’s situation.
To prepare for this Assignment, become familiar with how to create a genogram, which is presented in this week’s resources. Also, review this week’s

media about Juan and Elena Hernandez’s visit with their social worker.

Submit a 2- to 4-page paper that includes the following:
A genogram of the Hernandez family
An analysis of the Hernandez family’s case based on the genogram including the following information.
Identify an element of the Hernandez family’s case that may influence the way Juan and Elena Hernandez address their issue with the social worker.
Explain how the genogram you created might help you address the needs of the Hernandez family.

History

 

Explain how the Civil War and the failures of Reconstruction caused the civil rights movement of the 1950s and 1960s. Was the civil rights movement a success?
Your essay should be two pages, double spaced, in Times New Roman 12 point font. Create a reference page using APA style formatting to list all sources used.

Genetically modified embryos & Genetic research

Scientists are using genetically modified embryonic stem cells to study the role of specific genes in human development and aging and the genetic causes of diseases. Some people are concerned that these techniques could one day be used to “design” babies with certain desirable traits, creating a class of genetically enriched individuals and an inequitable society. Write a paragraph in which you choose a side on this issue and explore and defend you position. 5 marks for each: Organization, ideas, proper terminology, creativity, and answering all aspects of the question

2nd paragraph

Research 2 technologies that have been developed for genetic research or treatment of genetic disease. Using sources from print and electronic media, describe each technology and its applications in society. Outline any ethical issues related to the use of this technology. Include at least one example of a Canadian contribution to the specific type of genetic technology. Reference the sources. What are some of the social and political issues raised by this genetic research and/or reproductive technology?

Ethics and IRB

1- read the IRB file

then

2- Please, login to this website and complete the training (7 brief modules). When finished, download a copy of the Completion report, save it

and send it to me. If you have difficulties saving and uploading as a .pdf, a screen shot will be acceptable, copy and paste… whatever works.
https://www.citiprogram.org/index.cfm?pageID=14&languagePreference=English®ion=1

finally

3- write a reflection on a word document: what kind of review you believe will be necessary for your study. Then, reflect upon what components

covered in the training are most relevant to your study. What questions will have to be addressed?
(1 page)
How Early ESOL classes Overcome language and culture Barriers in Schools: Helping Arab
Children Acquire Success in Elementary Schools

-the completion report
-reflection
Introduction
What is the role of the Institutional Review Board (IRB)?
The IRB reviews and approves all Marymount University research that involves human subjects, in accordance with federal regulations and

University policies. The IRB review ensures that risks to subjects are minimized; risks to subjects are reasonable in relationship to

anticipated benefits; selection of subjects is equitable; informed consent is obtained and properly documented; data collected is monitored to

ensure safety of subjects; and the privacy of subjects and confidentiality of data are maintained. In addition to approving research, the IRB

has the authority to require modifications (in securing approval), disapprove research, conduct continuing reviews, observe/verify changes, and

suspend or terminate approval of research.
What research must by approved by the IRB?
Research is defined by federal guidelines as a systematic investigation designed to develop or contribute to generalizable knowledge and should

be distinguished from potentially similar activities such as employing innovative teaching techniques and administrative data collection.
Marymount University requires that all research involving human subjects conducted by faculty, students, or staff affiliated with the University

be reviewed and approved by the IRB prior to initiation, regardless of the source of funding, and regardless of its federal status as an exempt,

an expedited, or a full review project.
What about student research projects?
Student research may qualify for an alternative process for assurance of human subject protection. To qualify, projects must meet all of the

following criteria:
1. The primary purpose of the human subject’s data collection is classroom instruction about the research process, not the production of

generalizable knowledge that will be shared outside the classroom.
2. The project meets the federal criteria for “exempt” research.
3. A faculty member is directly responsible for overseeing data collection activities. This faculty member has completed the NIH online

tutorial on Human Subject’s Protection, and has submitted a copy of the completion certificate to the IRB committee. This certification must be

completed every two years.
4. The supervising faculty member reviews each student’s project before initiation of any human subjects involvement and confirms that

adequate safeguards are in place. This faculty member continues to monitor human subject involvement during the project. The faculty member is

responsible for assuring that human subjects are fully protected.
5. The supervising faculty member informs the IRB committee of the names of the projects and the student researchers with a confirmation

that he or she has reviewed the project and can confirm that the student researchers are adequately protecting human subjects.
6. Once the project is completed all individually identifiable data related to the project is destroyed.
What kinds of IRB reviews are there?
There are three federally defined categories of IRB review, which are determined by the nature of the research, level of potential risk to

subjects, and the subject population.
I. Full Review Research that requires full review are studies that:
1. Put subjects at more than minimal risk; OR
2. Involve subjects who are vulnerable to coercion or undue influence; OR
3. Cannot assure confidentiality of a subject’s responses (e.g., audio or videotaped interviews, or a “key” that would allow someone to match a

set of responses with a particular participant; OR
4. Collect or record behavior which, if known outside the research, could reasonably place the subjects at risk of criminal or civil liability,

be stigmatizing, or be damaging to the subject’s financial standing, employability, insurability, or reputation; OR
5. Collect information regarding sensitive aspects of the subjects’ behavior (e.g., drug or alcohol use, illegal conduct, sexual behavior); OR
6. Involve as subjects prisoners, fetuses, pregnant women, and the seriously ill or mentally or cognitively compromised adults.
Research projects involving certain warm-blooded animals have additional requirements. Contact the IRB Chair for information.
Full Review Process: Proposals may be submitted at any time during the academic year. Full reviews are conducted by all members of the IRB.

These proposals may require 6 weeks for a response.
II. Expedited Review
Expedited review can be approved for studies that involve no more than minimal risk to subjects (for example, blood sampling in minimal amounts,

use of noninvasive procedures routinely used in clinical practice, chart reviews, and survey research). The Department of Health and Human

Services’ Institutional Review Board Guidebook defines minimal risk as that where “the probability and magnitude of harm or discomfort

anticipated in the proposed research are not greater, in and of themselves, than those ordinarily encountered in daily life or during the

performance of routine physical or psychological examinations or tests.”
Expedited Review Process: Proposals may be submitted at any time during the academic year. Proposals received by the first workday of each

month will receive a response within 30 days. Expedited reviews are conducted by three IRB members. The full IRB will review any proposal that

is recommended for denial.
III. Exempt from IRB Review
Research with very minimal risk to human subjects, as determined by regulatory guidelines, may be exempted from continuing review, at the

determination of the IRB upon receipt of the proposal.
Exempt Review Process: Exempt reviews are conducted by two IRB members. The full IRB will review any proposal that is recommended for denial.
Criteria for Determining Category of Review
How do I submit an IRB application?
The IRB Committee accepts proposals at any time during the academic year. Exempt and expedited review proposals received by the first workday

of each month will be responded to within 30 days. Full review projects may take 6 weeks for response. If you are working on a proposal with a

fixed deadline, contact the IRB committee chair EARLY in the proposal preparation process to alert the committee to the proposal and to discuss

submission deadlines.
All IRB applications must identify a Marymount University faculty member as the Principal Investigator. Students may be listed as co-

investigators and may be the primary persons carrying out the research.
The Chair of the IRB will review each application to be sure it is in the correct review category (full review, expedited, or exempt). Faculty

who are submitting applications that involve the use of warm-blooded animals should contact the Chair of the IRB for specific requirements.
Proposals should be submitted electronically to the Chair of the IRB, Dr. Monical Robbers. In addition, one hard copy of the proposal with an

original signature page should be forwarded to the Provost and Vice President for Academic Affairs, Rowley Hall.
Application for Review of Research Involving Human Subjects
How do I obtain subject consent?
The IRB expects that all subjects will sign a document containing all the elements of informed consent. Federal regulations require the

Informed Consent to meet specific requirements.
Sample Informed Consent
Sample Consent Involving Videotaping
What about HIPAA?
The Health Insurance Portability and Accountability Act of 1996 (HIPAA) regulates “protected health information.” If a research study either

uses or creates protected health information, research subjects’ consent is required.
To make this determination, use the Checklist for HIPAA Requirements.
Who are the IRB Members?
The overall composition of the IRB committee is consistent with federal guideline for Protection of Human Subjects (45 CFR 46). These federal

guidelines emphasize the need for committee diversity in terms of professional background and perspective, including at least one individual

whose primary concern is “nonscientific” and one person who has no other affiliation with the University. Marymount’s IRB Committee meets these

guidelines. Each School recommends at least two faculty members to serve on this committee. The IRB Committee reports to the Associate Vice

President for Academic Affairs, who is an ex officio member of the committee.