Ahmad Tea Live-Client Assessment Briefing Information
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Senior Capstone Project
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Case 1: Purchase Point
Media Corporation (PPMC)
INTRODUCTION
This case is based on actual financial projections developed
and provided by a publicly traded firm, Purchase Point Media
Corporation (PPMC). Carefully examine the PPMC projections,
which are presented in a sequence and format suitable for
break-even calculation and analysis. After you calculate the
break-even point, use additional, publicly available information
to come to a decision with respect to market potential.
The increase in the price per share of PPMC stock suggests
that, over time, the market may have reacted to their results
and analyses, using a comparable methodology.
OBJECTIVES
• Identify discernable errors, irregularities, and improprieties
in style and format within publicly reported data
• Meet financial statement presentation requirements for a
specific “real world” example
• Determine whether financial information provided follows
generally accepted accounting principles (GAAP) or is
presented in “good form”
• Distinguish between the substance and form of
financial statements
• Estimate variable and fixed costs for a publicly
traded company
• Assess publicly disseminated information from publicly
traded companies to determine the feasibility of market
potential and market penetration
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Music
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Watch a fictionalized movie about rock history about a genre, artist, or time period we?ve covered already in class.
1) Basic identifying information (the title; the genre, artist, and/or era of rock history it deals with; and the director) and a brief synopsis of the plot.
2) Critically assess at least one scene from the film that depicts a
live performance of the music studied. Use class vocabulary to describe the music and analyze if the film has portrayed it accurately (for instance, using correct instruments, rhythms, forms, etc.). Include the time location (i.e. ?From 47-52 minutes into the film??).
3) Critically assess at least one scene that depicts the cultural-historical context of the music. Use material you?ve learned from class to analyze whether or not the film accurately portrays the role of music in that cultural and historical
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Psychology
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QUESTION_1: Measurement instruments often provide the basis upon which an entire research effort rests. As Leedy and Ormrod (2005) suggest, “Just as a building with a questionable foundation is unlikely to be safe for habitation, so, too, will a research effort employing faulty measurement tools provide little of value in solving the problem of investigation” (p. 91). Demonstrate the ability to determine the validity and reliability of measurement instruments by answering the following: Explain the difference between an instrument’s validity and its reliability; outline at least four forms of validity and provide specific examples of each; discuss ways in which a researcher could enhance the validity of a self-constructed research instrument, describe at least four types of reliability and provide specific examples of each; and suggest at least three ways a researcher could enhance the reliability of a measurement instrument.
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