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What is a brand? Why is branding important? After selecting a current, common health care brand, address the following: What images or thoughts do you relate to that brand? Does the branding appeal to the market? Do those images influence consumers' decisions to buy or use that brand? Is the product successful? What is the profitability of the product and what is the effect on the bottom line? If this were your product or service, what might you do differently?

Question description

Marketing plays an essential role in managing and growing a firm. To gain an in-depth perspective on marketing as it relates to entrepreneurship,

Write a 1,050- to 1,250-word paper addressing marketing and branding a heath care related product or service. Select an existing health care related product or service and include the following in your paper:

  • Target Market
    • What is a target market?
    • What is the target market of the product or service selected?
    • What is the importance of selecting a target market?
    • What issues and questions must be considered when selecting and managing a target market?
  • Branding
    • What is a brand?
    • Why is branding important?
    • After selecting a current, common health care brand, address the following:
      • What images or thoughts do you relate to that brand?
      • Does the branding appeal to the market? Do those images influence consumers’ decisions to buy or use that brand?
      • Is the product successful?
      • What is the profitability of the product and what is the effect on the bottom line?
      • If this were your product or service, what might you do differently?

Cite 3 peer-reviewed, scholarly, or similar references to support your paper.

Format your assignment according to APA guidelines.

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What is a target market? What is the target market of the product or service selected? What is the importance of selecting a target market? What issues and questions must be considered when selecting and managing a target market?

Question description

Marketing plays an essential role in managing and growing a firm. To gain an in-depth perspective on marketing as it relates to entrepreneurship,

Write a 1,050- to 1,250-word paper addressing marketing and branding a heath care related product or service. Select an existing health care related product or service and include the following in your paper:

  • Target Market
    • What is a target market?
    • What is the target market of the product or service selected?
    • What is the importance of selecting a target market?
    • What issues and questions must be considered when selecting and managing a target market?
  • Branding
    • What is a brand?
    • Why is branding important?
    • After selecting a current, common health care brand, address the following:
      • What images or thoughts do you relate to that brand?
      • Does the branding appeal to the market? Do those images influence consumers’ decisions to buy or use that brand?
      • Is the product successful?
      • What is the profitability of the product and what is the effect on the bottom line?
      • If this were your product or service, what might you do differently?

Cite 3 peer-reviewed, scholarly, or similar references to support your paper.

Format your assignment according to APA guidelines.

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Evaluate the issue of elder abuse being sure to define the types of abuse, the ages most susceptible to abuse, and other relevant information pertinent to this complex issue.

Question description

Prior to completing this discussion, read the required Roberto (2016) article, as well as Chapter 25 from the Lerner, Easterbrooks, Mistry, & Weiner (2013) Developmental psychology e-book.

Evaluate the issue of elder abuse being sure to define the types of abuse, the ages most susceptible to abuse, and other relevant information pertinent to this complex issue.Support your thoughts with the required reading, and one other source of scholarly perspective and research from the field. Additionally, propose two solutions for aging adults that would help them achieve successful aging and prevent elder abuse, as well as identifying two resources that would help active caregivers avoid elder abuse.

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Help Mike Jones, one of Axetem’s investment managers, with the following calculations:

Question description

Axetem’s training program includes various training rotations in which executive trainees spend some time in various departments to receive training that is more specific and gain additional international market experience.

This week, you have been assigned to Axetem’s trading department to gain additional knowledge about various financing and investment tools in international trade. One of the characteristics of international markets is that stocks and bonds cannot simply be traded, but a convenient way to invest is through using American Depository Receipts (ADRs). Axetem’s trading department invests some of the company’s excess cash in ADRs and foreign-denominated debt securities.

As part of your training, you are presented with the following 2 assignments:

  • Describe the advantages of investing using American Depository Receipts (ADRs).
  • Help Mike Jones, one of Axetem’s investment managers, with the following calculations:

In the London market, EEC Inc.’s stock closed at £0.875 per share on Thursday, April 1, 2005. EEC trades in ADRs in the over-the-counter market in the United States. Four underlying EEC shares are packaged into one ADR. On April 10, 2005, the spot exchange rate for the British pound sterling to the U.S. dollar was £0.7366 to $1.00. Determine the no-arbitrage U.S. price of 1 ADR.

Mike Jones is also interested in a 10-year floating-rate note (FRN) with coupons referenced to a 6-month London Interbank Offered Rate (LIBOR). The note pays interest on a semiannual basis. Assume that the current 6-month LIBOR is 3%. If the risk premium above LIBOR that the issuer must pay is 1/4 percent, calculate the next period’s coupon rate on a £1,000 face-value FRN.

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How do you think the United States, Europe, and emerging markets such as China, India, and Russia handled the recent recession? What were some of the policies enacted to help the global trade and global economy?

Question description

Writing requirement: 300 words minmium and APA style must be followed, Native English speakers only, please)

How do you think the United States, Europe, and emerging markets such as China, India, and Russia handled the recent recession? What were some of the policies enacted to help the global trade and global economy?

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Describe the advantages of investing using American Depository Receipts (ADRs).

Question description

Axetem’s training program includes various training rotations in which executive trainees spend some time in various departments to receive training that is more specific and gain additional international market experience.

This week, you have been assigned to Axetem’s trading department to gain additional knowledge about various financing and investment tools in international trade. One of the characteristics of international markets is that stocks and bonds cannot simply be traded, but a convenient way to invest is through using American Depository Receipts (ADRs). Axetem’s trading department invests some of the company’s excess cash in ADRs and foreign-denominated debt securities.

As part of your training, you are presented with the following 2 assignments:

  • Describe the advantages of investing using American Depository Receipts (ADRs).
  • Help Mike Jones, one of Axetem’s investment managers, with the following calculations:

In the London market, EEC Inc.’s stock closed at £0.875 per share on Thursday, April 1, 2005. EEC trades in ADRs in the over-the-counter market in the United States. Four underlying EEC shares are packaged into one ADR. On April 10, 2005, the spot exchange rate for the British pound sterling to the U.S. dollar was £0.7366 to $1.00. Determine the no-arbitrage U.S. price of 1 ADR.

Mike Jones is also interested in a 10-year floating-rate note (FRN) with coupons referenced to a 6-month London Interbank Offered Rate (LIBOR). The note pays interest on a semiannual basis. Assume that the current 6-month LIBOR is 3%. If the risk premium above LIBOR that the issuer must pay is 1/4 percent, calculate the next period’s coupon rate on a £1,000 face-value FRN.

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Analyze the evolving role of accounting controllership by comparing two articles: ‘The Developing Role of the Financial Controller: Evidence from the UK’. Journal of Applied Accounting Research: 13(1) pp.71-88 (2012), and ‘The Company Controller” Journal of Accountancy: 43(4), April 1927 pp.275-279.

Question description

1- Analyze the evolving role of accounting controllership by comparing two articles: ‘The Developing Role of the Financial Controller: Evidence from the UK’. Journal of Applied Accounting Research: 13(1) pp.71-88 (2012), and ‘The Company Controller” Journal of Accountancy: 43(4), April 1927 pp.275-279.

Note: Make one or two paragraph.

2- Make one Question withe answer from a paragraph.

3- Make a general comment from paragraph.

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Discuss how the issue of white collar crime is presented in the film.

Question description

Film: A Civil Action

Discuss how the issue of white collar crime is presented in the film. Do not give a scene-by-scene description of what happened in the movie. Who starred or appeared in the film or who directed it (i.e.: the movie stars, the director, the producer – remember, this isn’t a film class). Your review should be a thoughtful discussion of how the film relates to white collar crime.

Your discussion should include:

Is the movie based on a true story?

What is the crime?

How does it take place?

Why does it take place?

Who are the characters involved (NOT the movie stars who play the characters – the characters

themselves – who are they, what is his/her profession),

How long does the crime occur before it is discovered?

How is it discovered and who/why/how is the crime discovered,

How did the discovery of the crime affect the offender’s reputation/status in the business?

community or his/her family; did it have any affect?

How is the crime resolved, was there a trial; if so, what was the outcome,

Did the perpetrator receive a prison sentence?

If greed is involved in your film, what motived the greed? (a father’s approval, perhaps? Or maybe resentment of insults the character endured in the past?) In other words, is the greed based on something more complex than greed for money and arrogance?

Was the entity (i.e.: the corporation or agency) a victim or perpetrator, or both?

What do you think? Is the propensity to engage in unlawful conduct systemic; that is, is it inherent in a competitive, free-enterprise economic system in a society oriented toward the individual or was criminal behavior caused solely by “bad apples,” rogue employees whose character flaws led them to cheat and steal?

Based on our class readings and discussions describe the extent to which the media’s portrayal of the crime was accurate. What does the research say about the particular crime that occurred?

Your paper must be no more than 4 pages in length. APA format required

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A new director decides to reorganize the department you work in. This reorganization comes about without input from the employees and many of the nurses that you oversee are feeling resentful of the change. As a nurse leader, identify factors that may lead to conflict and ways you can manage them.

Question description

A new director decides to reorganize the department you work in. This reorganization comes about without input from the employees and many of the nurses that you oversee are feeling resentful of the change. As a nurse leader, identify factors that may lead to conflict and ways you can manage them.

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Wisconin cheese (Consumer Behavior). What was so different about marketing today as opposed to the past? Where do you see marketing going in the future? Why should we care about consumer behavior and the rapid changes in their behavior?

Question description

i want Each assingment Min 600 words

Company Name – Pepsico’s (Marketing Strategy) min 600 words

What are the benefits and detriments of strategy? How different is Pepsico’s marketing strategy from your company’s?

Company name – Wisconin cheese (Consumer Behavior) min 600 words

What was so different about marketing today as opposed to the past? Where do you see marketing going in the future? Why should we care about consumer behavior and the rapid changes in their behavior?

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