1, it’s presentation, 5- 7 powerpoint slides, and 1 page of executive summary. Below are the instructions, and . Please let me know if you have any questions!
As a business manager, you may encounter situations that require a wide variety of communication responses. For this assessment, you will be creating a portfolio of communication documents. Please format each communication appropriately for the message type.
For this assessment, you will record yourself delivering a presentation using the Panopto video recording system, while using a multimedia presentation (e.g., PowerPoint and Keynote).
For instructions on how to access and use Panopto, go to the web links provided below. To meet the assessment requirements, you must submit your recording URL for evaluation, along with your multimedia presentation.
To meet assessment requirements, you will submit your recording for evaluation, along with your multimedia presentation.
To submit this task, you will upload the recording to the Panopto drop box folder titled “Management Communication¬ VMT2.” Once the recording has been uploaded and saved into Panopto’s system, you will retrieve the URL of the recording from Panopto and submit it, along with the remaining task requirements in Taskstream for grading.
Scenario #3:
You are the CEO of a research company. Your research team has developed a transition package that allows a gas-powered engine to transition to running on biofuels. The availability and low cost of biofuels make the transition package a potential game changer in the automobile market. You have named the product The Gas Replacer.
In addition to tests completed by your entire staff, you have partnered with a large automobile producer to ensure the transition package works with many different types of vehicles. The large automobile producer remains a partner in the product as a result of their involvement, and you anticipate that future vehicles from the producer may use the technology when initially built. With the producer’s assistance, you anticipate 50% of cars currently on the road can potentially be retrofitted with your product. The producer has created a guide for your sales force to ensure that The Gas Replacer is not sold to customers whose cars are not compatible with the product.
This is the first big product developed by your company. Your sales and service teams do not have current relationships with potential buyers. One potential risk is that purchasers may choose to install the transition package on their own rather than choose a knowledgeable automotive professional to install it. You anticipate there may be issues with installation as a result.
The success of The Gas Replacer relies upon an external partner, Filters Inc., who manufactures a filter critical to the proper operation of the transition package. You will need to work closely with this partner to ensure your manufacturing operation is able to increase as needed in a just-in-time environment to meet sales demands. Your contact’s name at Filters Inc. is Glen Dean.
You have received a customer complaint via the company’s social media page. The customer’s complaint is as follows: “I bought and installed The Gas Replacer. It doesn’t work! The instructions didn’t match my engine’s layout, and now my car doesn’t work at all. Do not buy this product!”
Requirements:
A. Choose one scenario from the introduction to complete the communications for parts B and C.
Note: Students are strongly encouraged to use the same scenario for task 2.
B. Design a multimedia presentation (e.g., PowerPoint) (suggested length of 5–7 slides and 7-10 minutes) in which you motivate the company from your chosen scenario about the upcoming product by doing the following:
1. Summarize, for the current company employees, the new product from the chosen scenario, in your own words.
a. Identify three important points regarding the product from the chosen scenario.
2. Create an audiovisual recording of yourself delivering your presentation using the Panopto system and incorporating your multimedia presentation.
a. Demonstrate confidence, credibility, and professionalism while delivering a well-organized presentation.
Note: The video should feature you visibly presenting the material wearing professional attire (i.e., not in voiceover or embedded video) and should simultaneously capture both you and your required multimedia presentation. The presentation should be clear and well organized, and you should demonstrate strong communication skills and represent a strong professional appearance. You must submit your multimedia presentation with this task.
C. Write an executive summary (suggested length of 1 page) based on your multimedia presentation.
D. When you use sources, include all in-text citations and references in APA format.
Note: For definitions of terms commonly used in the rubric, see the Rubric Terms web link included in the Evaluation Procedures section.
Note: When using sources to support ideas and elements in an assessment, the submission MUST include APA formatted in-text citations with a corresponding reference list for any direct quotes or paraphrasing. It is not necessary to list sources that were consulted if they have not been quoted or paraphrased in the text of the assessment.
Note: No more than a combined total of 30% of a submission can be directly quoted or closely paraphrased from outside sources, even if cited correctly. For tips on using APA style, please refer to the APA Handout web link included in the APA Guidelines section.
Reference List:
Brewster, A. M., Hortobagyi, G. N., Broglio, K. R., Kau, S., Santa-Maria, C. A., Arun, B., …Esteva, F. J. (2008). Study Quantifies Risk of Breast Cancer Recurrence. Retrieved from http://www.cancer.org/cancer/news/news/study-quantifies-risk-of-breast-cancer-recurrence
C204 Task 1 Tips Document
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C204 Task 1 Tips Document
Unsatisfactory/Not Present Needs Improvement Competent
Articulation of Response (clarity, organization, mechanics) The candidate provides unsatisfactory articulation of response. The candidate provides weakarticulation of response. The candidate provides adequate articulation of response.
For the Articulation of Response for Task 1, think of the assignment as having three distinct parts. That is 1) the multimedia presentation, 2) your recorded presentation, and 3) your executive summary. For each of these three parts, ensure the message is clear, your responses are well organized, and that there are no grammatical errors. For assistance with the articulation of response for this assignment, contact the Center for Writing Excellence.
A. Scenario Selection The candidate does not choose 1 scenario from the introduction to complete the communications. Not applicable. The candidate chooses 1 scenario from the introduction to complete the communications.
Read through each of the three scenarios provided in Taskstream. We also encourage you to read both task instructions prior to choosing a scenario. You are encouraged to use the same scenario for both Task 1 and Task 2.
B1. Product Summary The candidate does not provide a logical summary, for the current company employees, of the new product from the chosen scenario, in the candidate’s own words. The candidate provides a logical summary, with no detail, for the current company employees, of the new product from the chosen scenario, in the candidate’s own words. The candidate provides a logical summary, with adequate detail, for the current company employees, of the new product from the chosen scenario, in the candidate’s own words.
Begin your multimedia presentation by introducing and summarizing the new product to your employees. Assume the employees know very little about the new product. In your introduction it is important to think about how you want to craft your message and include why the company is investing in this new product.
Prior to developing your multimedia presentation, it is important that you spend time PLANNING the message. At a minimum, Chapter 4 in your e-text should guide your thought process when preparing how to introduce the product to the employees.
B1a. Important Points The candidate does not identify any important points regarding the product from the chosen scenario. The candidate identifies 1–2 important points regarding the product from the chosen scenario. The candidate identifies 3 important points regarding the product from the chosen scenario.
When prioritizing the three important points to highlight, think about what would be most relevant to the employees in order to build commitment and excitement for the new product.
Again, your e-text is a fantastic resource to help you think through how to identify and speak to the three important points. At a minimum you will want to pay attention to chapters 5 (Organizing and Drafting Business Messages) and 10 (Persuasive and Sales Messages).
B2. Use of Panopto and a Multimedia Platform The candidate does not provide a recording of the candidate delivering the presentation using the Panopto system and incorporating a multimedia presentation. Not applicable. The candidate provides a recording of the candidate delivering the presentation using the Panopto system and incorporating a multimedia presentation.
We highly encourage you to record a few mock presentations prior to recording your final multimedia presentation. This will allow you to practice using Panopto, ensure the sound quality is adequate, and just get comfortable with the overall process. There are many resources available to support you through this process. Please watch the Panopto tutorials provided in the COS and within the Learning Community. The Student Success Center is a great resource if you would like some tips on developing and giving multimedia presentations. And your Course Mentor team is here to support you through this process.
B2a. Delivery of Presentation The candidate does not demonstrate confidence, credibility, and professionalism while delivering a well-organized presentation. Not applicable. The candidate demonstrates confidence, credibility, and professionalism while delivering a well-organized presentation.
It is a requirement to be on camera during your presentation. It is important that your presentation is professional, well-organized and engaging. Chapter 14 in your e-text focuses on Business Presentations. You will want to go through this chapter prior to finalizing your multimedia presentation.
A tip … last impressions count! All too often we start off a presentation strong, however, we rush through the conclusion. Your conclusion should be well thought out and leave a powerful and positive last impression.
C. Executive Summary The candidate does not provide an executive summary based on the multimedia presentation. The candidate provides an executive summary, with insufficient detail, based on the multimedia presentation. The candidate provides an executive summary, with sufficient detail, based on the multimedia presentation.
Your Executive Summary is an important component to this task. You do not need to include your speech verbatim. However, you do want to provide enough detail to summarize your presentation from a high level and if needed, serve as a stand-alone document.
D. Sources When the candidate uses sources, the candidate does not provide in-text citations and references. When the candidate uses sources, the candidate provides appropriate in-text citations and references with major deviations from APA style. When the candidate uses sources, the candidate provides appropriate in-text citations and references accurately or with only minor deviations from APA style.
If you do use sources, create a final reference page following APA guidelines.
