Pearlson, K., Saunders, C. Galletta, D. Managing and Using Information Systems: A Strategic Approach, 6th Edition. Burlington, MA: Wiley, 2016
Chapter 2, Strategic Use of Information Resources
Course Link
linked itemWeek 2 Discussion
After reading Chapter 2 of the text (Strategic Use of Information Resources),
A)
Respond to discussion questions 1 and 2 on page 51 listed below:
1. How can information itself provide a competitive advantage to an organization? Give two or three examples. For each example, describe its associated risks.
2. Use the five competitive forces model as described in this chapter to describe how information technology might be used to provide a winning position for each of these businesses:
a. A global advertising agency
b. A local restaurant
c. A mobile applications provider
d. An insurance company
e. A web-based audio book service
Create a new thread for your response.
Please provide one short paragraph response to each question (maximum of 250 words). Your response must be in your own words.
B)
Provide feedback to three (3) your classmates. Do not respond with short answers such as “I agree” etc. If you agree or disagree, discuss the why.
